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About StartUp101

About StartUp101

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About StartUp101

Startup101 was created to simplify the process of starting a small business and is a resource that you can count on to provide accurate information. 


We love small businesses and personally understand that the journey of starting and running a business is complex and challenging. StartUp101 is a platform dedicated to supporting entrepreneurs, freelancers, and other risk-takers to not be misguided by the “influencers” and have the information they need to take the path less traveled confidently. 

Founded by Greg Bouhl, an MBA graduate with over two decades of experience as an educator and small business advisor, Startup101 was born from the frustration he encountered after clients were led astray after taking action based on outdated or misleading information they found online. With this experience, Greg set out to create a resource that provides practical advice from entrepreneurs who have been in the trenches.

Whether you’re just starting to explore entrepreneurship or an established business owner needing help, Startup101 is here for you. We’re not here to tell you that starting a business will help you get rich overnight or will solve all your problems, but Greg and his team are here to provide information that you can count on.

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StartUp101.com is also a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.

Our mission is to help businesses start and promoting inferior products and services doesn’t serve that mission. We keep the opinions fair and balanced and not let the commissions influence our opinions.