With all the window cleaners operating in the United States today, it probably feels like all the good names are already taken, right? Furthermore, how do you find an excellent name that represents your brand and speaks to your target audience?
How do you make the final decision?
If you’re struggling to name your window cleaning business, don’t worry. You’re in the right place. In this article, I cover some of the top tips for naming your new business, as well as how to make sure it’s available for you to use.
Learn more about the window cleaning industry
Tips For Naming A Window Cleaning Business
Naming a business is hard, especially if you don’t have any ideas or a place to start. So, before you dive in, grab a piece of paper and a pen or open up a blank spreadsheet.
Then, use it as a place to brainstorm ideas and write down words or phrases that come to mind as you go through the tips below.
From there, we’ll talk about narrowing things down and landing on the perfect name.
1. Keep It as Short as Possible
Short business names are usually snappier, catchier, and easier to remember. Ideally, you want to stick to two to five syllables and hopefully no more than 25 characters total.
However, the shorter the name, the better.
That said, there are exceptions to this, and it’s not a hard rule. But when you think about huge, notable brands, which ones come to mind?
Nike. Apple. Ikea. Febreeze. Target. Honeywell.
They’re easy to remember because they’re short, simple, and brandable.
Obviously, there are exceptions to these rules. But typically, the shorter and simpler your name, the easier it is for everyone to remember.
2. Avoid Words That Are Hard to Say or Spell
Voice-to-text and voice search are more popular now than ever before. So, it’s important to consider making your name easy to pronounce and hear.
To do this, avoid using:
- Commonly misspelled words
- Complex terms that are hard to spell
- Words that have several pronunciations
- Homophones like to, too, and two
Try to keep things as concise and simple as possible.
3. Consider Window or Cleaning Related Terms
Since you’re opening a window cleaning business, using window- or cleaning-related words in the name might make sense, especially if you’re feeling stuck. It may help to start brainstorming terms, phrases, and words to get all your ideas down on paper.
For a boost of creativity, expand use the thesaurus to find synonyms around the words of what your business does. You can either use the thesaurus function from your word processor or thesaurus.com to develop additional synonyms.
From there, you can cross off bad ideas or any terms you don’t like.
4. Consider Alliterations and Rhyming Words
Alliterations and rhymes are catchy and easy to remember. Because of that, they make for great business names.
That said, it’s not always easy to come up with them. Start by choosing a few of your favorite words from your master brainstorming list.
Then, you can Google “words that start with S” to come up with a name like Spic and Shine or Cleaning Crew or whatever letter you’re using to create an alliteration. Alternatively, you can search “words that rhyme with _____,” like Planet Granite.
It can be time-consuming, but it’s an excellent place to start.
And don’t forget to add any exciting finds to your brainstorm list while you’re at it. Try not to overthink the names you come up with. Just write them all down, as some of the more interesting ones may spark better ideas later.
5. Phrases Your Audience and Competition Uses
Your business exists for your target audience, so it’s important to consider phrases and terms they use when talking about hiring a window washer.
There are quite a few places you can look to see what your customers (and competitors) are saying, including:
- Facebook groups, posts, and stories
- Forums related to the window cleaning industry
- Competitor websites, brochures, and flyers
- Trade journals
- Magazines or blogs
A few possibilities could include All Clear, Clear View, Extreme Clean, etc.
Alternatively, you can ask friends or relatives in your target audience. Hearing it directly from them may help you brainstorm and narrow down your choices.
Remember to avoid anything limiting your business’s future growth if you decide to go in another direction down the road.
6. Neighborhoods, Cities, and Nicknames
Including the name of your city, street, or neighborhood is an excellent way to encourage local shopping and create a strong sense of community in your area.
You can also think about nicknames for your city or neighborhood, as well. Here are some examples to use as inspiration:
- Wyoming Window Washers
- Southern Sparkling Clean
- Spotless Windows in Seattle
With that said, make sure the name you choose isn’t limiting if you decide to move or expand your window cleaning business down the road.
7. Incorporate Your Name
If you’re still struggling to find the perfect cleaning business name, consider using your name, a nickname, or something personal and unique to you.
This is a fantastic way to build a personal brand if that’s something you want to do. Some great examples of this in action include:
- Walt’s Window Washers
- Smith Glass Cleaners
- William’s Window Washers
If you go this route, keep in mind it may make it harder to sell your window washing business later on.
List of Catchy Window Cleaning Business Names
Here is a list of existing window cleaning business names that may help give you some creative ideas. While many of these names may be available for you to use, be sure to check first to be sure they can be used.
Tips on how to check business name availability are after the list of names!
- 1st Class Window Cleaning
- 3 Queens Window & Gutter Cleaning
- A B C Windows Cleaners
- A Brighter View Window Cleaning
- A New Look Window Cleaning
- A Touch of Love Window Cleaning
- A+ View Window Cleaning
- A1 Window Cleaning
- Abilene Squeegee Clean
- Abolish Pain Window Cleaning
- Absolute Window Cleaning
- Action Pro Window Cleaning
- Affordable Window Cleaning Service
- All American Window Cleaning
- All Clear Window Cleaning
- All Star Window Cleaning
- All-Pro Window Cleaning
- Alpha Power & Window Washing
- Alpine Window Cleaning & Pressure Washing
- Amazing Finish Windows
- American Beauty Window Cleaning
- American Pride Window Cleaning
- American Window Washing
- Aquabrite Cleaning Solutions
- Arched Window Cleaning
- Atlantis Window Cleaning
- Baker Window Cleaning Co
- BAM Window Cleaning
- Better View Window Cleaning
- Bigfoot Window Cleaning
- Black Tie Window Cleaning
- Blessed Window Cleaning
- Blue Coast Window Cleaning
- Blue Skies Window & Gutter Cleaning Services
- Boulder Window Washing
- Bright Choice Window Cleaning
- Bright Ideas Window Cleaning
- Bright N Clean Windows
- Brighter View Window Washing Company
- Brightshine Window Washing
- Bring On The Clean
- Brite Way Window Service
- Bubble Bros
- Bubble Window Cleaning
- Busy Bee Window Cleaning
- C Clearly Window Cleaning
- Central KY Window Cleaning
- Clarity Glass Cleaning
- Class Glass Window Cleaning
- Clean & Shine Cleaning Service
- Clean Streaks
- Cleaner Windows
- Cleaning Dirty Windows
- Clear As Day Window Cleaning
- Clear Choice In Window Cleaning
- Clear Horizons Window Cleaning
- Clear Solution 360
- Clear View Window Cleaning Service
- Clear Window Cleaners
- Clearly Window Clean
- Clearsight Window Service
- Clearview Clean
- Coastal Window Cleaning
- Country Window Cleaning
- Crystal Clean Window Cleaning
- Crystal Clear Windows
- Curb Appeal Pros
- Darling Window Cleaning
- Dependable Window Cleaning
- Desert Window Cleaning
- Diamond Window Cleaning Service
- Dirty Dogs Window Washers
- Divine Window Cleaning & Power Washing
- Downtown Window Cleaning
- Dr. Glass Cleaner
- Dr. Shine Window & Gutter Cleaning
- Drip N Shine Window Cleaning
- E Z Window Washing
- Eagle Window Cleaning
- Easy Squeegee
- Easy Window Cleaning Solutions
- Eco Window Cleaning
- Elite Window Washing
- Epic View Window Cleaning
- Everyday Window Cleaning
- Feather Window Cleaning
- Ficken Clean
- Fine Touch Window Cleaning
- First Impressions Window and Pressure Washing
- Galaxy Window Cleaning
- Gene’s Affordable Window Washing
- Glass Eye Window Cleaners
- Glass House Cleaners
- Glassy Lady Window Cleaning
- Gleam Window Cleaning
- Golden Window Cleaning
- Gotcha Fishy Window Cleaning
- Great Northern Window Cleaning
- Great Panes Window Cleaning
- Grime Busters
- H20asis Window Cleaning
- Hags with Rags
- Hands Off Window Cleaning
- Harbor Islands Window Cleaning
- Hercules Window Cleaning
- Hi Definition Window Cleaning
- High Rise Cleaning Services
- Higher Vision Window Cleaning
- Hurt Bird Window Cleaning
- I Do Windows
- I Love Our Clean Windows
- Iclean
- Incredible Window Cleaning
- Invisible Window Cleaning Co
- Johnson Brothers Window Cleaning
- Just Windows Cleaning
- King Windows Cleaning
- Lakewood Window Cleaning
- Lighthouse Window Cleaning
- Love My Clean Windows
- Mack’s Professional Glass
- Marine View Window & Door
- Mastercare Window Washing
- Momentum Window Cleaning
- Mother’s Touch Window Cleaning
- Mountain View Window Cleaning
- Mr. Glass Act
- Mr. Window Cleaner
- My Window Guys
- Neat N Elite Window and Gutter Cleaning
- New Look Window Cleaning
- New View Window Cleaning
- Nice Window Cleaning
- Night-Day Pro Window Cleaning
- Ninja Window Cleaning
- Oasis Window Cleaning
- Octopus Window Cleaning
- Omni Window Cleaning
- On-Point Window Cleaning
- Orange Coast Window Cleaning
- Outshining Window Cleaning
- Pacific View Window Cleaning
- Pane Remedy Window Cleaning
- Paneless Window Cleaning
- Paradise Window Cleaning
- Patriot Window Cleaning
- Perfect Pane Window Cleaning
- Perfect Window Pleaning
- Platnium Window Cleaning
- Premier Window Cleaning
- Premiere Panes Window Cleaning
- Pristine Window Cleaning
- Pro Shine Window Washing
- Proclean Home & Office Cleaning
- Professional Window Cleaning
- Pure View Window & Door
- Pure Window Cleaning
- PureView
- Quality Window Cleaning
- Radiant Window Cleaning
- Real Clean Windows
- Red Rocket Window Cleaning
- Reflections Window Cleaning
- Reflect-O-Tron Window Cleaning
- Reliance Window Cleaning
- Renew Window Cleaning
- Right Window Cleaning
- River City Window Cleaning
- Royal Pane Luxury Window Cleaning
- Sea Breeze Window Cleaning
- Shack Shine San Antonio
- Shaper Image Window Cleaners
- Shine Bright Cleaning Service
- Shine Of Charlotte
- Shine Window Cleaning
- Shining Windows
- Shorty’s Window Cleaning
- Sincity Window Cleaning
- Skyline Window Cleaning
- Smart Window Cleaning
- Sonshine Window Cleaning
- Sparkle Window Pros
- Sparkling Clean Windows
- Sparkling Results Window Cleaning
- Sparkling Window Cleaning
- Spider-Man Window Cleaning Service
- Splash Window Cleaning Corp
- Spot-Free Window Cleaning
- Spotless Windows Plus
- Squeaky Clean Window Washing
- Squeaky Clear Windows
- Squeegee Brothers
- Squeegee Squad
- Squeegee’s Window Cleaning
- St. Louis Window & Power Washing Services
- Stanley Window Care
- Stellar Window Cleaning
- Streakless Windows & Cleaning
- Sun Brite Window Cleaners
- Sunbird Window Cleaning
- Sunrise Window Cleaning
- Sunshine Window Cleaning
- Super Clean Windows & Pressure Washing
- Superior Choice Window Cleaning
- Superior Window Cleaning
- Surf City Window & Gutter
- Texas Glass Restoration & Window Cleaning
- Texas Shine Window Cleaning
- Texas Star Window Cleaning and Power Washing
- The Clean Team
- Top Notch Window Cleaning
- Total Window Cleaning
- Touch of Class Window Cleaning
- Triton Window Cleaning
- Tropical Window Cleaning
- True Shine
- Truview Window Cleaning
- Two Guys and a Bucket
- Up In The Air Window Washing
- Uptown Window Cleaning
- Valley Window Cleaning
- Vibrant Window Cleaning
- VIP Window Cleaning
- Vista Window Cleaning
- Wash Me Window Cleaning
- Wash Me Windows
- Waterbird Window Cleaning
- Wave Window Washing
- We Clean Your Windows
- We Do Windows
- What A Pane Window Cleaning
- Wimpy Window Cleaners
- Window Clean
- Window Clean Like Magic
- Window Cleaning Expert
- Window Gang
- Window Genie
- Window Groomers
- Window Guy
- Window King
- Window Washer
- Window-Brite
- Window’s Best Friend
- Windows Cleaning Masters
- Windows That Sparkle
- Wizard Window Cleaning
- Wonder Wash
- Yes! I DO Windows!
- Zack’s Window Cleaning
- Zero Streak Window Cleaning
Finding the Perfect Name: Putting It All Together
By now, you should have a lengthy list of words, phrases, and terms you can use in your business name. At this point, I highly recommend going through and removing any that are hard to spell or pronounce.
Now, you can start combining pieces together until something stands out. It may help to create a list of potential names you can use. From there, you can narrow things down to your favorites.
But before you make your final decision, it’s important that your new name passes a few tests.
Say It Out Loud
Make sure you say your new name out loud. It may look great as a logo, domain name, and on a business card. But it also needs to sound good when you say it out loud.
You can also sit down with someone and talk about your business. Does saying the name in casual conversation sound natural? If not, you may want to consider something simpler or easier to say.
Logo Design
Lastly, think about how to incorporate your new name into a logo. Logos should be simple, memorable, and indicative of your brand.
Take Apple, for example. Their business name is easily incorporated into a logo. And today, it’s a household symbol that everyone immediately recognizes.
A logo is an important part of your brand identity, so don’t forget to consider turning your name into a memorable logo as you make your final decision.
Related: How to create a logo for your business.
Is Your Window Cleaning Name Available to Use?
At this point, you should have several top considerations to choose from. And the best way to narrow it down further is to check each one for availability.
This step is necessary because using a name that someone else is using could be very costly, time-consuming to rebrand your business, and possibly embarrassing. There are several places to look to check whether a name is available to use, so let’s walk through the most common ones.
Can the business name be registered in your state?
If you plan to use a specific business name, you may be required by the state to verify it’s available to use.
Related: How to check business name availability in your state
Is your name already trademarked?
When searching for a name for your new business, you should check that your new name isn’t trademarked by someone else. If it is, you may not be allowed to use it legally.
Thankfully, the United States Patent Trademark Office (USPTO) makes trademark searching a breeze through their Trademark Database.
A name isn’t necessarily available if it doesn’t appear in this search. Every business has some limited protection through a common law trademark. This means another business can’t open up down the street with the same name, as this creates confusion for customers. Also, check local competitors by doing a Google search and looking through the Yellow Pages.
If your name is available and you want to protect it from being used by anyone else, you can register it with the USPTO.
Related: How to check for a trademark
Hopefully, you now have some good name ideas for your window cleaning business. Once you have narrowed this list to just a few and researched that they are all available, start asking friends, family, and potential customers their thoughts to get feedback, and then pick the best window cleaning business name for you!
