There are more than 950,000 beauty salons in the United States alone. So, it’s no surprise settling on a unique name when starting a new salon is no easy task.
Picking the right name gives potential customers an idea about your business’s services, creates a good first impression, and helps you stand out from the competition.
Are all the great names already taken? How do you come up with something fresh? And what about business name best practices?
If you’re not sure how to answer those questions, you’re in the right place. Keep reading to learn my top tips for choosing the perfect business name and how to make sure your favorite choices are available across the board.
Learn more about the salon industry
Guidelines for Naming Your Salon
If you’re struggling to choose a company name for your beauty salon, one of the best things to do is just to start brainstorming. As you go through the tips outlined below, make a list of words, phrases, and terms associated with your business.
From there, you can narrow down the list and cross off ideas you don’t like.
Once you have several top considerations, we’ll walk you through how to make sure you’re allowed to use them. This last step helps you narrow down your list even more so you can make a final decision.
1. Consider the Services You Plan to Offer
A beauty salon can offer several types of services, so it’s worth considering the services you plan to offer. You can look at hair-related verbs for a salon focusing on hair or skin-related words for one focusing on skincare. Perhaps you’re considering offering other specialty services.
Add the different types of services you want to offer to your brainstorming list.
Remember to avoid anything limiting your business’s future growth if you decide to go in another direction down the road.
2. Location-Specific Terms
Many beauty salons are specific to a geographic service area. So, if that’s true for your business, consider adding a location-specific term to your business name.
You can consider things like:
- City nicknames
- Neighborhoods
- Regions or states
- And descriptive terms
However, consider what happens if you expand outside your intended service area. Does the name become limiting? If so, it’s best to avoid it if you plan to expand or change directions later.
3. Avoid Business Names That Are Hard to Pronounce or Spell
Despite the technological advances in voice search, assistants like Siri and Alexa struggle to understand slang and other confusing words.
This could limit how often your business shows up in voice (and text-based) searches if your name is hard to spell, pronounce, or hear. Because of that, it’s important to avoid complicated words, industry jargon, and using numbers in place of letters. While having a unique beauty salon name is good, being too unique may not be so good.
Keep your business name as simple and easy to remember as possible so potential customers can easily find you.
4. Consider Alliterations and Rhyming Words
Alliterations and rhymes are catchy and easy to remember. Because of that, they make for great business names.
That said, it’s not always easy to come up with them. Start by choosing a few of your favorite words from your master brainstorming list.
Then, you can Google “words that start with S” to come up with a name like Serenity Salon or C for Classic Cuts or whatever letter you’re using to create an alliteration. Alternatively, you can search “words that rhyme with _____” to come up with names like Hair Lair.
It can be time-consuming, but it’s an excellent place to start.
And don’t forget to add any exciting finds to your brainstorm list while you’re at it. Try not to overthink the names you come up with. Just write them all down, as some of the more interesting ones may spark better ideas later.
5. Steer Clear of Initials or Obscure Acronyms
Initials and unusual acronyms are hard to remember, so they typically don’t make great beauty salon names. They can also be challenging to pronounce and confusing for voice search as well.
Furthermore, there are 325 different two-letter combination possibilities in the English language. And the odds of your customers remembering the specific letters you chose are pretty small.
6. Imagery Words
Another consideration when brainstorming name ideas is whether there are industry-related words that could also lend themselves to be used in a salon logo. For instance, a beauty salon could use scissors or a hairdryer and focus the name around the image.
Related: How to create a logo for your business.
7. Try the Owner’s Name
If you’ve made it this far and are still struggling to find the best name, you can always consider using the business owner’s name or the name of an important family member. Doing so works well if the owner also plans to be the face behind the business.
Something to keep in mind is that using the owner’s name as the business name can make it more challenging to sell the business in the future.
List of Catchy Beauty Salon Names
Here is a list of stylish salon names from existing salons that may help give you some creative ideas. While many of these names may be available for you to use, be sure to check first to be sure they can be used.
Tips on how to check business name availability are after the list of names!
- #Slayed Beauty Bar
- @justbraids
- 111 Brow & Beauty Studio
- 1st Class Cuts
- 2 Blown
- 2 Seasons Salon
- 2rue Beauty Salon
- 360 Beauty Bar
- 4 Seasons Salon
- 4 U Salon
- 505 Salon
- A Taste Of Paris Beauty Lounge
- A Touch Of Beauty
- Adore Me Beauty Studio
- Adorn Beauty Bar
- Advance Beauty
- Aesthete Beauty
- Afterglo Beauty Lounge
- Afterglow Beauty Bar
- Agape Beauty Bar
- Ageless Beauty By Cathy
- Alchemy Works
- Alejandra’s Beauty Salon
- All In One Salon
- All Things Beauti
- Always Summer Tanning
- Ananda Salon & Skin Center
- Angel’s Hair Spa
- Awsum Salon
- Baha Beauty Trendz
- Beautifully Inspired
- Beauty & Beasts Salon
- Beauty Boutique
- Beauty By Celine
- Beauty Escape
- Beauty Haven
- Beauty Lounge
- Beauty Mark
- Beauty Parlour Salon
- Beauty Room
- Belle Cheveux
- Big Tease Salon
- Bombshell Salon
- Cali & Co Beauty Lounge
- Caroline’s Signature Salon
- Chic Lash & Beauty Lounge
- Chop Shop
- Circle Salon
- City Redd House Of Style
- Clique
- Colore Vous Salon
- Curl Up
- Do Or Dye Salon
- D’Vine D’Sign
- East Valley Styles
- Effortless Grace Salon
- Electric Ave
- Endless Beauty
- English Salon Spa
- Essence Of Beauty
- Experience Hair Salon
- Expressions Salon & Studio
- Feathered Flip
- Final Destination Salon
- Firefly Salon
- Five Zero Four Salon
- Glam Studio
- Glamour Me Studios
- Glitz Salon & Boutique
- Hair Cuttery
- Hair Doctor
- Haven Salon & Spa
- Hollywood Beauty
- Infinity Salon & Co
- Inspire Salon Of Madison
- Jessica’s Beauty Boutique
- Lash & Beauty
- Lavish Salon & Spa
- Legends Hair Salon
- Love Beauty Bar
- Lovely Lather
- Maddlove Beauty
- Makeover Beauty Salon
- Mirror 2 Mirror Beauty
- Modify Me Salon
- Obsessed
- Royal Beauty
- Royal Touch Beauty Salon
- Salon 505
- Salon By Heather
- Salon Central
- Sassy Life Salon
- Serenity Beauty Gallery
- Sha’s Hidden Beauty Salon
- Shear Madness
- Signature Beauty Box
- Sinful Blow Dry Bar
- SOS Beauty Studio
- Soul Beauty
- Southern Roots Salon
- Spectrum Hair Salon
- Spellbound
- Straight Razor
- Talk Of The Town
- Thairapy Beauty Studio
- The Refinery
- Total Beauty Boutique
- Transformations Beauty Studio
- Unisex Salon
- Urban Escape
- Vanity
- Vanity Hair
- Via Bella Salon
- Watercolor Salon
- Waters & Co Salon
- Wild Roots Salon
- Willing Beauty
Is Your Beauty Salon Name Available?
At this point, you should have several top considerations to choose from. And the best way to narrow it down further is to check each one for availability.
This step is helpful because using a name that someone else is using could be very costly, time-consuming to rebrand your business, and possibly embarrassing. There are several places to look to check whether a name is available to use, so let’s walk through each one.
Can the business name be registered in your state?
If you plan to use a specific business name, you may be required by the state to verify it’s available to use.
Related: How to check business name availability in your state
Is your name already trademarked?
When searching for a name for your new business, you should check that your new name isn’t trademarked by someone else. If it is, you may not be allowed to use it legally.
Thankfully, the United States Patent Trademark Office (USPTO) makes trademark searching a breeze through their Trademark Database.
A name isn’t necessarily available if it doesn’t appear in this search. Every business has some limited protection through a common law trademark. This means another business can’t open up down the street with the same name, as this creates confusion for customers. Also, check local competitors by doing a Google search and looking through the Yellow Pages.
If your name is available and you want to protect it from being used by anyone else, you can register it with the USPTO.
Related: How to check for a trademark
Hopefully, you now have some good name ideas for naming your beauty salon. Once you have this list narrowed down to just a few and researched that they are all available, start asking friends, family, and potential customers their thoughts to get feedback, and then pick your perfect beauty salon name!
